商品经营英语

书籍目录

Unit 1 Retailing
  Lesson 1 Retail Companies
  Lesson 2 Layout
  Lesson 3 Jobs
Unit 2 Being a Shopping Guide
  Lesson 1 Sales Environment
  Lesson 2 Receiving Custome
  Lesson 3 Making Recommendatio
Unit 3 Characteristics of the Merchandise
  Lesson 1 Colo
  Lesson 2 Sizes
  Lesson 3 Qualities
Unit 4 Sales
  Lesson 1 Advertising
  Lesson 2 Prices
  Lesson 3 Promotion
Unit 5 Closing the Sale
  Lesson 1 The Cashier
  Lesson 2 Refund and Exchange
  Lesson 3 Delivery
  Lesson 4 Customer Service
Unit 6 Merchandise Ⅰ
  Lesson 1 Food
  Lesson 2 Beverages
  Lesson 3 Medicines
Unit 7 Merchandise Ⅱ
  Lesson 1 Clothes and Shoes
  Lesson 2 Jewelry
  Lesson 3 Hats and Bags
Unit 8 Merchandise Ⅲ
  Lesson 1 Cosmetics and Skin-care Products
  Lesson 2 Home Appliances
  Lesson 3 Children’s Supplies
Appendix 1  Vocabulary
Appendix 2  Tralation of Reading
Appendix 3  Tralation of Useful Expressio

作者简介

《国家级职业教育规划教材•全国中等职业技术学校商品经营专业教材专业英语系列教材:商品经营英语(第2版)》共8个单元，内容涉及商品经营概述、导购、商品描述、销售方法、结算与售后服务、分种类的商品介绍等内容。单元里的每一节课有4个学习环节，分别是Look and Learn，Dialogue，Reading，Learn More。教材内容互动，形式活泼，从听、说、读、写等方面对学生进行全面训练。《国家级职业教育规划教材•全国中等职业技术学校商品经营专业教材专业英语系列教材:商品经营英语(第2版)》后附有生词表、译文及商品经营常用语中英文对照表，从而帮助学生更好地掌握所学知识。

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