环球商务英语教程2

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出版社:华东师范大学出版社
出版日期:2008-1
ISBN:9787561757536
作者:本社
页数:139页

前言

  Global Links: English for International Business is a three-level course that teaches the basic language and grammar structures needed to communicate in business: It is designed for adult students on the false beginner, low-intermediate, and intermediate levels who are employed as executives or are studying to enter the business world in that capacity. Global Links covers all four language skills, with special emphasis on the speaking and listening skills that managers need in international business.  FOCUS AND APPROACH  The goal of Global Links is to teach students the English they will need to communicate effectively in a professional environment. Students learn key vocabulary, social language, and structures through a progression of models and practice activities. Key language is recycled from module to module and unit to unit. Realistic tasks provide opportunities for students to produce the language they will need in common business situations.  Global Links is designed to meet the specialized needs of businesspeople and the instructors who teach them. Its modular design can flexibly accommodate students who are executives or managers and whose busy schedules may cause them to attend class irregularly. Although units are sequenced and reinforce previous learning, each can stand on its own. Within each unit, content is organized into self-contained twopage modules so that each lesson can be completed in a single class.

书籍目录

框架与语言点安排顺序致谢前言Unit 1 谈论你所在的公司Unit 2 展开对话Unit 3 安排会面及日程Unit 4 取得成功Unit 5 业绩提升Unit 6 描述过程Unit 7 团队合作Unit 8 应对变化Unit 9 客户和顾客Unit 10 公司目标Unit 11 描述并比较产品Unit 12 管理面临的挑战Unit 13 动力和生产力Unit 14 广告策略活动材料口语活动语言点小结词汇课文译文商务英语实用表达Ⅱ

编辑推荐

  《环球商务英语教程2》所选听力材料、阅读素材、案例、图表、数据均源于跨国公司真实材料。跨文化语境的商务英语设计帮助学习者了解全球各国或地区不同的文化背景和商务习俗知识。

作者简介

《环球商务英语教程2》专门为非英语国家学习者掌握商务英语表达而编写。供高等学校本、专科学生,商务英语培训学校、外企、跨国公司及涉外工作的学习者使用。《环球商务英语教程2》有《环球商务英语教程1》和《环球商务英语教程2》两册。《环球商务英语教程2》为第2册,有十四个单元,每个单元由商务会话、商务技能和环球沟通三个模块组成。 模块一:商务会话 启动部分(Getting started)介绍了该单元的主要社交表达、词汇和语法要点。学生通过看或听商务场合的真实材料,开启运用语言之旅。

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精彩短评 (总计6条)

  •     配有插图,讲练结合,适合教学。
  •     送的VCD看不了,怎么处理?
  •     当当发货速度快,质量好!
  •     自学了几篇,内容不错。可惜没有买辅导教材。
  •     英语培训学校的教程,没话说
  •     光盘的内容与书上要求差了太多,怎么回事?要求解释,并纠正
 

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