旅游英语视听说

章节摘录

插图：Tourism has become the main foreign sector in Jamaica. It grewsubstantially in the 1980s on the basis of only a small amount ofadditional investment. The main forms of holiday tourism are hotel-based, and much of the hotel capacity is still concentrated in urbanareas. There is a principal port of entry for tourists and virtually allarrive by air.The growth of tourism has put on a strain on the older urban areasthat still provide a focus for tourism shopping and recreation outsidehotels. Physically, there has been deterioration in roads, pavements,buildings and their surrounds.  This is combined with problems ofsecurity and harassment. There is also an increasing problem in urbanservices such as water, cleansing and rubbish collection, partly owningto government expenditure cutbacks and lack of resources to localcouncils.A privately funded organization called "Jamaica Tourism ActionPlan" has been set up. It acts as a source of pressure on central andlocal government to consider tourism-related issues in the provision ofurban facilities, and in particular the several local areas that rely almostsolely on tourism. It also represents a means of stimulating expenditureindirectly in support of tourism outside the government budget, and istherefore consistent with general budgetary policy.The main focus of its activities is to rehabilitate tourism-frequentedareas and to preserve tourism's acceptability through these improvements tolocal populations. Both are regarded as essential to maintain the qualityof urban tourism for holiday-makers. Moreover, there is a risk thatbusiness incomes in shops and restaurants will simply decline unlessimprovements in the urban infrastructure are made.

前言

2004年出版的《旅游英语视听说》，是根据旅游专业职业教育培养目标、遵循语言教学规律及旅游专业课程设置的实际，根据各高校旅游专业英语教材要求，在“21世纪高等教育通用教材编委会”及上海交通大学出版社职教编辑部的精心组织下，全国多所高等院校的学者、教师们通力合作下编写出版的旅游专业英语系列之一。教材遵循专门化用途英语（ESP）的教学规律，紧密结合旅游服务、旅游管理的实际，突现旅游高职教育的特点，抓住国际旅游业的发展趋势及旅游教育的最新理念，力争在覆盖旅游业务分支行业的基础上，用英语讲授旅游管理的沿革、基本理论、最新理念、各种管理功能与职能并把管理知识的输入与英语技能的养成结合起来，把旅游服务英语与旅游管理英语磨合起来。特点是它的高层次性、系统性、应用性。所谓“高层次性”，是指高职旅游英语教学属于高等教育，因而有别于中专中职的英语教学。它在后者的基础上，加深、拓宽专业英语的教学路子，从单纯进行操作型服务英语的教学进入复合型英语的教学。“高层次性”的另一个涵义就是这套系列教材起点较高，采用当代国际旅游业的最新观念、创新理念，有相当的前瞻性；所谓“系统性”，是指这套系列教材是个有机整体，以《旅游管理综合英语》为前导，全方位、多角度地涵盖旅游业的各主要分支行业，我们称之为“一册先行、多册跟上”，形成群体效应而不搞传统的“单打一”。本套各种教材互相配合、相辅相成，既有共同目标，又有自身特色。此外，在编写原则、编写体例、编写方法上也博采众长，将各种行之有效的英语教学流派、教学方式整合于一体，力争内容新而全、形式多而活；所谓“应用性”或日“职业性”是指这套旅游英语系列教材决非是普通高校旅游本科专业英语教材的“压缩型”产品。本书《旅游英语视听说》作为与《旅游管理综合英语》同步的教材，旨在配合《旅游管理综合英语》，从视、听、说三方面来强化学生对旅游业宏观知识的了解和认识。本书全面介绍了旅游产业的方方面面，其中包括旅游业的历史、旅游类型、吸引物、动机、开发、规划、影响与可持续性、营销、沟通、接待业、休闲管理、运输、人力资源和文化。此外，本书还对旅游政策、旅游教育和培训以及会展管理等几个旅游管理不可或缺的领域进行了简要的介绍。它旨在培养学员在旅游管理专业方面所必要的听说能力，从而使学员能够顺利地进行有关旅游管理专业的日常交流活动。

书籍目录

Unit One An Overall Introduction of Tourism  PART A SEENING  PART B LISTENING  PART C ORAL PRACTICESUnit Two The Types of Tourism  PART A SEENING  PART B LISTENING  PART C ORAL PRACTICESUnit Three Tourism Attractions  PART A SEENING  PART B LISTENING  PART C ORAL PRACTICESUnit Four Tourism Motivation  PART A SEENING  PART B LISTENING  PART C ORAL PRACTICESUnit Five Tourism Develoment  PART A SEENING  PART B LISTENING  PART C ORAL PRACTICESUnit Six Tourism Impact and Sustainable Management  PART A SEENING  PART B LISTENING  PART C ORAL PRACTICESUnit Seven Tourism Palnning  PART A SEENING  PART B LISTENING  PART C ORAL PRACTICESUnit Eight Tourism Marketing  PART A SEENING  PART B LISTENING  PART C ORAL PRACTICESUnit Nine Tourism Communication  PART A SEENING  PART B LISTENING  PART C ORAL PRACTICES……

编辑推荐

《旅游英语视听说(第2版)》：21世纪高等院校旅游专业规划教材。

作者简介

本收共分17课，每课含A，B，C三部分内容。PARTA为视，包含三种练习形式。练习一为专业术语及解释，练习二为段落大意领会，练习三为落阅读理解。该部分旨在利用视觉对信息进行强化记忆。PARTB为听力训练，包含四种练习形式。练习一为多项选择，练习二为填空，练习三为判断正误，练习四为理解。PARTC为口语，也包含四种练习形式。练习一、二、三要求学生用口语表达形式对前面两部分所读和所听到的专业信息，练习四为案例分析练习。课文所选用的资料绝大部分为近几年国外出版的专业书籍及海外知大学的新刊论文，起点较高，内容较高。练习的编排突出口头交际能力的训练，鼓励学员进行课堂讨论、扮演小品以及口头作文。



《旅游英语祝听说》教材遵循英语教学语料库及英语教学相结合的规律为旅游专业英语视听说教学提供了大量的语料，既适合于旅游管理本科学校也合适于高职高专旅游管理学校使用。各学校可以按照自己课时安排和学生的程度灵活选用。该教材配有光盘，教师可根据教学重点的需要和学校教学设备的配备情冲锋选择使用。

图书封面

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