新编商务英语口语。4

章节摘录

　　The U．S．Economy and Technological Change　　The United States is currently in its ninth year of economic expansion，anexemplary accomplishment by any standard．Growth of output has remainedvigorous，unemployment is llower than it has been in nearly thirty years，andyet，despite the tautness in labor markets，there have beenI no obvious signs ofemerging inflation pressures．From the perspective of small businesses，the 1990s have provided achallenging and positive environment for developing and marketing new ideas．Even the most reclusive among US cannot help but be aware of the surginggrowth of young high-tech fi rnls and the flashy presence of new Internetbusinesses．But times seen3 to have been good for expanding traditional lines ofbusiness as well．Our regional Federal Reserve Banks consult regularly withrepresentatives from their small business communities．The feedback that wehave received from these groups and information from surveys of smalIbusinesses such as those taken by the National Federation of IndependentBusiness have revealed Jhigh levels of business optimismI in recent years．Themost common complaints other than dissatisfaction with the tax structure have centered on the difficulty of filling joba with qualified WOrkers in the midstof strong competing demands for laber．While troublesome,such concerns arealso indicative of an expanding economy that is productively competing forscarce resources．For thevast maiority of sinail businesses，access to credit hasnot been a top concern in this expansion，but many business owners are quiteanxious about the future as the familiar ways of financing business undergosometimes dramatic changes．

前言

　　近年来，越来越多的外语教育专家和教师认识到外语学习的目标应该有两个：即把某一种外语作为“知识”来学习，或把这一种外语作为“交际工具”来学习。前者主要以“语法”为重点研究对象和以“精确”为评估标准，引导学生将绝大部分精力和时间用于句子结构的分析和比较。因此，以“知识”为学习目标的外语专业学生有能力把目标语的各种句子结构和语言特色评析得头头是道，但不一定有能力将他的评析用目标语完整清晰地表达出来。社会上流传的所谓“哑巴英语”的说法也是这种学习目标的定位结果。对我国的绝大部分外语专业的学生来说，外语学习的目标无疑应是“交际工具”。对于这部分学生，教师只有把外语学习的重点落实在提高学生的目标语运用能力上，才有可能将学生真正置于一种近似的“自然语言学习环境”中，通过“学会表达”——“正确表达”——“清晰正确表达”——“完整清晰正确表达”这样一种循序渐进的自然过程，达到全面提高学生交际能力的教学目标。　　《新编商务英语口语》是在老版《商务英语口语》的基础上，以心理学、教育学和外语学习理论为编写指导思想，在语言材料选用和课文结构设计上贯穿了“学用结合，重在运用”的原则。课文内容着重反映当代日常和现实商务活动的真实情景，练习活动丰富，实用性强。本教材虽然是专门为学习商务英语的高等院校的学生而设计和编写的，但也可用作非商务英语专业学生的教材和英语爱好者的自学课本。

书籍目录

Unit 1 A New StartDialoguesFunctional ExpressionsCommunicative TaskTask After ClassUnit 2 Establishing Trade RelationsDialoguesFunctional ExpressionsCommunicative TaskTask After ClassUnit 3 InquiryDialoguesFunctional ExpressionsCommunicative TaskTask After ClassUnit 4 OfferDialoguesFunctional ExpressionsCommunicative TaskTask After ClassUnit 5 PriceDialoguesFunctional ExpressionsCommunicative TaskTask After ClassUnit 6 Terms of PaymentDialoguesFunctional ExpressionsCommunicative TaskTask After ClassUnit 7 PackingDialoguesFunctional ExpressionsCommunicative TaskTask After ClassUnit 8 Dealing with the BankDialoguesFunctional ExpressionsCommunicative TaskTask After ClassUnit 9 ShipmentDialoguesFunctional ExpressionsCommunicative TaskTask After ClassUnit 10 InsuranceDialoguesFunctional ExpressionsCommunicative TaskTask After ClassUnit 11 Commodity InspectionDialoguesFunctional ExpressionsCommunicative TaskTask After ClassUnit 12 Sales and CommissiDialoguesFunctional ExpressionsCommunicative TaskTask After ClassUnit 13 Stock MarketDialoguesFunctional ExpressionsCommunicative TaskTask After ClassUnit 14 Era of E-BusinessDialoguesFunctional ExpressionsCommunicative TaskTask After ClassUnit 15 Great ExpectationDialoguesFunctional ExpressionsCommunicative TaskTask After Class

作者简介

《新编商务英语口语(第4册)》为“新编商务英语系列丛书”之一。《新编商务英语口语(第4册)》以外语教学理论为编写指导思想，在语言材料的选用和课文结构设计上贯穿了“学用结合、重在运用”的原则。课文内容时代感强，着重反映当代日常生活和现实商务活动的真实情景。交际活动十分丰富，具有很强的实用性和可操作性。

图书封面

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