商务英语写作

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出版社:清华大学
出版日期:2011-6
ISBN:9787302252801
作者:房玉靖//马国志
页数:230页

书籍目录

Module 1 Office AdministrationUnit 1  Notices and Announcements  1  Part I   Having a Clear Picture  1  Part II  Showing Your Talent Slightly  3  Part III  Opening the Treasure Box  4  Part IV  Displaying Your Prowess Fully  9Unit 2  Certificates  11  Part I   Having a Clear Picture  11  Part II  Showing Your Talent Slightly  13  Part III  Opening the Treasure Box  14  Part IV  Displaying Your Prowess Fully  18Unit 3  Memos  19  Part I   Having a Clear Picture  19  Part II  Showing Your Talent Slightly  21  Part III  Opening the Treasure Box  22  Part IV  Displaying Your Prowess Fully  27Unit 4  Meeting Agenda  28  Part I   Having a Clear Picture  28  Part II  Showing Your Talent Slightly  30  Part III  Opening the Treasure Box  30  Part IV  Displaying Your Prowess Fully  34Unit 5  Meeting Minutes  35  Part I   Having a Clear Picture  35  Part II  Showing Your Talent Slightly  38  Part III  Opening the Treasure Box  39  Part IV  Displaying Your Prowess Fully  42Unit 6  Business Reports  45  Part I   Having a Clear Picture  45  Part II  Showing Your Talent Slightly  49  Part III  Opening the Treasure Box  50  Part IV  Displaying Your Prowess Fully  54    Module 2 Recruitment and EmploymentUnit 7  Job Advertisements  56  Part I   Having a Clear Picture  56  Part II  Showing Your Talent Slightly  59  Part III  Opening the Treasure Box  60  Part IV  Displaying Your Prowess Fully  65Unit 8  Job Application Letters  67  Part I   Having a Clear Picture  67  Part II  Showing Your Talent Slightly  70  Part III  Opening the Treasure Box  70  Part IV  Displaying Your Prowess Fully  75Unit 9  Resumes  76  Part I   Having a Clear Picture  76  Part II  Showing Your Talent Slightly  79  Part III  Opening the Treasure Box  80  Part IV  Displaying Your Prowess Fully  84Unit 10  Letters of Recommendation  86  Part I   Having a Clear Picture  86  Part II  Showing Your Talent Slightly  88  Part III  Opening the Treasure Box  89  Part IV  Displaying Your Prowess Fully  92    Module 3 Corporate PromotionUnit 11  Corporate Profiles  93  Part I   Having a Clear Picture  93  Part II  Showing Your Talent Slightly  95  Part III  Opening the Treasure Box  96  Part IV  Displaying Your Prowess Fully  102Unit 12  Specifications  104  Part I   Having a Clear Picture  104  Part II  Showing Your Talent Slightly  106  Part III  Opening the Treasure Box  107  Part IV  Displaying Your Prowess Fully  111Unit 13  Sales Letters  113  Part I   Having a Clear Picture  113  Part II  Showing Your Talent Slightly  116  Part III  Opening the Treasure Box  117  Part IV  Displaying Your Prowess Fully  121Unit 14  Press Releases  123  Part I   Having a Clear Picture  123  Part II  Showing Your Talent Slightly  126  Part III  Opening the Treasure Box  127  Part IV  Displaying Your Prowess Fully  132    Module 4 External Corporate CommunicationUnit 15  Letters of Congratulations  134  Part I   Having a Clear Picture  134  Part II  Showing Your Talent Slightly  136  Part III  Opening the Treasure Box  136  Part IV  Displaying Your Prowess Fully  141Unit 16  Letters of Sympathy/Condolence  143  Part I   Having a Clear Picture  143  Part II  Showing Your Talent Slightly  145  Part III  Opening the Treasure Box  146  Part IV  Displaying Your Prowess Fully  151Unit 17  Complaints and Replies  153  Part I   Having a Clear Picture  153  Part II  Showing Your Talent Slightly  155  Part III  Opening the Treasure Box  156  Part IV  Displaying Your Prowess Fully  161Unit 18  Business Visits and Itineraries  163  Part I   Having a Clear Picture  163  Part II  Showing Your Talent Slightly  166  Part III  Opening the Treasure Box  167  Part IV  Displaying Your Prowess Fully  172    Module 5 Fundamentals of Business WritingUnit 19  Basic Requirements of Business Writing  173  Part I   Having a Clear Picture  173  Part II  Displaying Your Prowess Fully  180Unit 20  Word-selecting and Sentence-making  182  Part I   Having a Clear Picture  182  Part II  Displaying Your Prowess Fully  188Appendix: Reference Key  190References  231

作者简介

《商务英语写作》是《高职高专商务英语专业教材》之一,将写作知识、技能与实际业务活动有机地融合在一起,旨在培养学生的商务英语文本撰写能力。《商务英语写作》共有20个单元,分为5大模块:企业办公管理、招聘与就业、企业宣传、企业对外交流和商务写作基础。每个单元设有4个板块(19单元和20单元设有两个板块):having a clear picture (摸清门道)、showing your talent slightly (初露锋芒)、opening the treasure box (打开百宝箱)、displaying your prowess fully (大显身手),讲练结合,能有效地提高学生商务英语写作能力。
《商务英语写作》可供高职高专商务英语、国际贸易和国际工商管理专业的学生使用,也可供参加各类商务英语考试的考生和国际商贸从业人员参考使用。

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精彩短评 (总计6条)

  •     纸质一般,内容的话看自己个人需要了,毕竟是清华出的高职高专的书嘛
  •     老师推荐的。适合六级以下四级以上的水平
  •     帮同学买的,说老师推荐的,不错!
  •     书本很实用,词汇难度适中。印刷质量,纸质也相当好。
  •     反正是不建议购买的。真不知道小老头干嘛要选这本
  •     比较枯燥的一本书,但是有用
 

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