大学英语阅读教程

书籍目录

UNIT 1 Text A What Is Business? Text B Workers in a Market EconomyUNIT 2 Text A Business Cycle Text B Negotiating ContractsUNIT 3 Text A Forms of Business Organizations Text B CorporationUNIT 4 Text A What Is Monopoly? Text B Kinds of MonopoliesUNIT 5 Text A Some Concepts about Economics Text B Adam SmithUNIT 6 Text A Management Functions Text B Management and Human Resources DevelopmentUNIT 7 Text A Steps in the Decision-making Process Text B The Reality of Decision Making UNIT 8 Text A Public Relations Text B AdvertisementUNIT 9 Text A Is It Wrong to Tell a Lie? Text B Social Responsibility of CorporationsUNIT 10 Text A Business Comprter System Text B Expert SystemUNIT 11  Text A The Globalization of Business Text B Global Dress CodesUNIT 12 Text A A System of Markets Text B CompetitionUNIT 13 Text A Why Nations Trade Text B Government Restrictions on Foreign Trade……附录1 练习参考答案附录2 词汇表参考文献

作者简介

本书内容通俗易懂，集知识性、实用性和趣味性为一体，包括经贸专业的基本概念、经济常识和国际商务活动中的跨文化交际等方面的知识，以及与经贸活动关系密切、有实际应用价值的内容，注重专门用途英语的表达、题材的多样化和内容的趣味性，而且每篇课文都有生词表、注释和练习，有利于读者理解课文，巩固所学知识。

图书封面

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