出版社:Blackwell Pub
出版日期:1997-12
ISBN:9781405118286
作者:McGee, John 编
页数:418页
书籍目录
Duncan AngwinStephanos AvgeropoulosMichael BrocklehurstDerek F. ChannonBenita CoxGary DaviesPeter DempseyDorothy GriffithsAlan HarrisonEd HeardK. G. (Ben) KnightKevin JagielloKaye LoveridgeJohn McGeeGordon MandryJonathan MenuhinDavid NorburnTaman PowellRichard SchoenbergSusan Segal-HornChris SmithJoe TiddDavid Wilson
作者简介
The new edition of The Blackwell Encyclopedia of Management: Strategic Management includes a new preface by the current editor, John McGee. He acknowledges the signal contribution of Derek Channon and outlines the key current trends in the field of strategic management. Fully updated new edition covers over 160 key terms and concepts in strategic management; Contains contributions from more than 55 international contributors; Gives more explicit attention to 'competitive strategy' and 'competitive advantage'; Fully treats the 'resource-based view', with recent developments around the 'knowledge- based view'; Introduces the 'new economy', specifically economics of knowledge and information and the nature of network externalities; Outlines the key current trends in the field of strategic management in the editor’s preface.