布莱克维尔管理百科全书

书籍目录

PrefaceAbout the EditorsList of ContributorsDictionary Entries A-ZIndex

作者简介

This new volume in the Blackwell Encyclopedia of Management volume set: The Blackwell Encyclopedia of Entrepreneurship, especially commissioned for the second edition from editors Michael A. Hitt and R. Duane Ireland, charts the key concepts and frameworks in the expanding field of Entrepreneurship. * A brand new, state-of-the-art volume in the growing field of Entrepreneurship;  * Features 90 important entrepreneurship concepts written by 110 international contributors;  * Charts the key concepts and frameworks of the field, covering: 'creative destruction'; competitive dynamics; real options; social capital; corporate entrepreneurship; risk management; franchising; succession planning; location effects; spinoffs; and product innovation.

 布莱克维尔管理百科全书下载