微观经济学

书籍目录

Chapter 1

What Is Economics All About

I. Where Did Economics Come From?

II . What Is the Purpose of the Study of Economics?

III Subject Matter of Economics

IV. Definition of Economics

V . Macroeconomics and Microeconomics

and Their Goals

VI. The Classification of the Questions Western

Economics Deals with

VII Positive and Normative Economics

Chapter 2

Demand and Supply

1. Individual Demand

2 Market Demand

II. Supply

1. Individual Supply

2. Market Supply

III.The Interaction of Supply and Demand

1. The Market Equilibrium

2. Formation of Equilibrium Price

3. Excess Quantity Demanded or Shortages

4. Excess Quantity Supplied or Surplus

5. The Effects of Changes in Demand and Supply

on Equilibrium

IV. Restraining the Market Mechanism: Price Ceilings

and Price Floors

Chapter 3

Elasticity

1 . Definition of Elasticity

II. Elasticity of Demand

1. Price Elasticity of Demand

2. Unit Elasticity

3. Determinants of Elasticity of Demand

4. Elasticity of Demand and Total Revenue

of Sellers

5 Calculating Elasticity of Demand

6. Income Elasticity of Demand

7. Cross-elasticity of Demand

8. Substitutes, Complements and

Non-related goods

III. Elasticity of Supply

1. Totally Inelastic Supply

2. Totally Elastic Supply

3. Unit Elastic Supply

4. Inelastic Supply

5 Elastic Supply

Chapter 4

The Theory of Consumer Behaviour

I . Marginal Utility Analysis

1. Consumers

2. Wants and Utility

3. Consumer Equilibrium

II.Indifference Curve Analysis

1.The Indifference Curve

2.Assumptions about Preferences

3 Characteristics of the Indifference Curves

III. Budget Line

1. Properties of a Budget Line

2.Consumer Equilibrium

IV. Indifference Curves and Consumer

Demand Curve

1. Income-consumption Line

2. Price-consumption Line

3 Price-consumption Line and Demand Curve

V . Substitution and Income Effects

1 Substitution and Income Effects from

a Fall in Price

2 Substitution and Income Effects from

a Rise in Price

3. Substitution and Income Effects for

Inferior Goods

4. Substitution and Income Effects for

Giffen Goods

I. Different Forms of Firms

1. Sole Proprietorship

2. Partnership

3. Corporations

II . Production and its Basic Rules

1. Production Functions

2. Technological Coefficient

3. Production with One Variable Input

4. Economies of Scale

III Cost and Revenue Analysis

1. Cost Analysis

2.Revenue Analysis

IV. The Optimum Combination of Production

Resources

1. Isoquants

2.Characteristics of Isoquant

3.Iso-cost

I . The Goods Market and Factor Market

II . Three Co-ordination Tasks in the Economy

III. The Concept of Efficient Resource Allocation

1. Efficiency in Output Selection

2. Efficiency in Production Planning

3. Efficiency in Distribution of Commodities

4. How the Invisible Hand is at Work

Chapter 7

The Concept of Market Structure

I. Perfect Competition

1. The Rule of Revenues of a Firm under

Perfect Competition

2. Equilibrium of the Competitive Firm

II. Monopoly

1. Causes of Monopoly

2. Natural Monopoly

3. The Rule of Revenue under Monopoly

4.Firm's Equilibrium under Monopoly

III. Monopolistic Competition

1. Conditions for Monopolistic Competition

2. Equilibrium under Monopolistic Competition

IV. Oligopoly

1. Oligopoly Theory

2. Oligopoly Cost and Demand

3.The Kinked Demand Curve

V . Efficiency Comparison of Different Markets

Chapter 8

Distribution Theory

I . Distribution Theory Based on Marginal

Productivity

1. Marginal Productivity

2. Marginal Physical Product

3. Marginal Revenue Product

4. The Marginal Productivity Theory of

Distribution

II . Distribution Theory Based on Price Equilibrium

1. The Equilibrium Price Theory of Distribution 1

2. The Demand and Supply of Production

Resources

3. Determinants of the Equilibrium'Wage Rate

4. Marginal Efficiency of Capital and

Determination of the Interest Rate

5. Determinants of Equilibrium of Land Rent

III. Profit Theory

1. Innovation

2. Risk Bearing

3 Monopoly Profits

IV. Lorenz Curve

Summary

I . What Is Economics All About?

II . Demand and Supply

III. Elasticity

IV. The Theory of Consumer Behaviour

V . Production Theory

VI . Price System

VII. The Concept of Market Structure

VIII. Distribution Theory

BIBLIOGRAPHY

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