外贸出口英语（英汉对照本）

书籍目录

Introduction

About this book

EPISODE 1

Programmed unit: TRADING

Glossary

Listening comprehension: HOMECOMING

Exercises;

1. Look/sound/feel/taste/smell

2. Question tags

3. Present perfect tense + ye/already

4. Train timetable

A memo

5. Question formation

6. Writing a memo

EPISODE 2

Programmed unit EXPORTING

Glossary

Listening comprehension: THINKING ABOUT EXPORTING

Exercises:

1. Used to + infinitive

2. Offers and requests on the telephone

3. Verbs of liking + verb + ing

4. Insurance vocabulary

5. Telephone messages

6. Telephone dialogue

EPISODE 3

Programmed unit: MARKETING AND PROMOTION

Glossary

Listening comprehension: IN THE BOARDROOM

Exercises:

1. Reported speech

2. Must/have to

3. Formal and informal suggestions

4. Meeting vocabulary

Agenda and minutes of a meeting

5. The passive

6, Reported speech

7. Impersonal reported speech

8. Writing an agenda and minutes

EPISODE4

Programmed unifc PRICING AND SALES

Glossary

Listening comprehension: OFF TO A TRADE FAIR

1. Compound adjectives

2. Emphasis

3. Airport amnouncements

4. Telegrams and telexes

5. Telex abbreviations

6. Telex punctuation

7. Re-writing telegrams

EPISODE 5

Programmed unit: AGENTS

Glossary

Listening comprehension: DEALING WITH AN AGENT

Exercises:

1. Prepositions

2. Used to + verb + ing

3. Export price terms

4. Polite phrases

Layout of a business letter

5. Comprehension questions

6. Letters of enquiry

7. Reply to a letter of enquiry

EPISODE6

Programmed unit; WORKING CONDITIONS

Glossary

Listening comprehension: PROBLEMS OF EXPANSION

Exercises:

1. Reported speech

2. Present perfect tehse + for/since

3. Future perfect tense

Job advertisements

4. Vocabulary of job advertisements

5. Letter of enquiry

Curriculum Vitae

6. Comprehension questions

7. Letter of application

8. WritingaCV

EPISODE 7

Programmed unit: INTERNATIONAL TRADE AND EXCHANGE

Glossary

Listening comprehension: SUCCESS AND PROBLEMS

Exercises:

1. Relative clauses

2. Suggestions

3. Ordering a meal

4. Balance of payments

A commercial invoice

5. Comprehension questions

6. Letter of complaint

7. Writing a letter of complaint

8. Telex of apology

EPISODE 8

Programmed unit COMPANY FORMATION

Glossary

Listening comprehension: REORGANIZATION

Exercises:

1. Suggestions

2. Want to + infinitive

3. The future

4. Capital structure

5. Capital gearing

6. A balance sheet

7. Balance sheet vocabulary

EPISODE 9

Programmed unit: TRADE RESTRICTIONS

Glossary

Listening comprehension: MYSTERY BACKERS NAMED

Exercises:

1. Neither + inversion

2. Wish

3. Question formation

4. Problem solving

A report

5. Report vocabulary

Advertising brochures

6. Table of comparatives

7. Comparisons

8. Report writing

EPISODE 10

Programmed unit METHODS OF PAYMENT

Glossary

Listening comprehension: SEARCH FOR NEW MARKETS

Exercises:

1. Prepositions

2. Replying to suggestions

3. Documentation

4. The passive

News reports

5. Comprehension questions

6. Headlines

ANSWERS

Episode 1: Story tapescript

Answers to exercises

Episode 2: Story tapescript

Answers to exercises

Episode 3: Story tapescript

Answers to exercises

Episode 4: Story tapescript

Answers to exercises

Episode 5: Story tapescript

Answers to exercises

Episode 6: Story tapescript

Answers to exercises

Episode 7: Story tapescript

Answers to exercises

Episode 8: Story tapescript

Answers to exercises

Episode 9: Story tapescript

Answers to exercises

Episode 10: Story tapescript

Answers to exercises

作者简介

内 容 简 介

本书系英国BBC为具有一定英语基础的外贸出口业务人员编写的广播电视英

语教学系列教材。内容是以一家生产摩托车的家族公司拓展出口业务为线索展开的

生产经营方方面面的十个故事：①交易；②出口；③市场营销和促销；④作价和销售；

⑤代理行；⑥工作条件⑦国际贸易和外汇；⑧公司机构；⑨交易条件和限制；（（10））

支付方式。为适合我国读者学习参考，现将课文、练习及情景对话译成中文，并补充若

干外贸出口业务基础知识。

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